Social Media

This guest post is by Ben Harack of the Vision of Earth project.

Regarding readers as fish, and bloggers as fisherman, might seem strange. Bear with me as I show you part of why I like the idea of blogging as being similar to fishing.

Those of you who are familiar with fishing know that getting the fish to bite the lure is only the first step of the process. A good yank from your end is often advisable in order to “set the hook”, ensuring that the fish will be less likely to escape.

One of the first decisions you’ll need to make when you start using social media and participating in social networking is to choose your username.

It might seem like a simple question, but the username you decide on will be closely linked to your branding, how people perceive you, and your brand’s future worth.

Your final decision will depend on the answers you give to the following questions:

This guest post is written by Phil Hollows, the Founder and CEO of FeedBlitz.

Twitter offers small businesses and independent professionals unique opportunities to out-maneuver their larger competitors, by using the social network as a real-time prospecting and customer service system. You can improve your pipeline and grow a stellar support reputation simply by following these three simple tips:

This post is by Clare Lancaster, of WomenInBusiness.com.au.

As a blog business owner, your brand needs to reach beyond your blog.

Your presence on social media is a valuable one. In some ways, it’s the ultimate opt-in. When someone follows you on Twitter, subscribes to your YouTube channel or likes your Facebook page they’re making a choice to connect with you—and are receptive to your message.

These communication channels become assets for you to cultivate loyalty, relationships, and importantly, influence.

This post was written by the Web Marketing Ninja—a professional online marketer for a major web brand, who’s sharing his tips undercover here at ProBlogger. Curious? So are we!

What impact will changes to the flow of communications on the Internet cause by the rise of new options, like social media, have on the old marketing adage, “the money’s in the list”? I was asked this recently, and I’ve been pondering the question ever since.

The SEO vs. social media debate is one that has been going on for a number of years now, and it hasn’t abated.

A recent guest post here on ProBlogger titled Why Social Media is a Better Investment than SEO sparked some interesting commentary on Twitter after going live.

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